Exhibition Logistics

18 July 2012

What goes on behind the scenes?



If you regularly exhibit with your company, you will have a good idea of all the time, planning and organisation that goes into an exhibition. If you have never exhibited before, but regularly visit shows, or are thinking of exhibiting for the first time, you may not know what goes on behind the scenes when it comes to exhibition logistics.

The amount of work involved in the build-up to an exhibition, as well as afterwards, can be enough to bring you out in a sweat! An exhibition stand can take months to design and build, once this has been done there's transport to the venue, building the stand at the show location, installing the graphics, lighting and furniture, carpet fitting or floor laying, wiring up computers and AV equipment, and much, much more. Lots to do and only a couple of days to do it in, sometimes only a day!

And that's not to mention taking the stand down after the show is over, and transporting it safely home, ready for use at the next exhibition.

Here at Astro, we've had plenty of experience with exhibition logistics, working on complex designs to very tight deadlines. With our teams of builders, designers and graphic artists and drivers, we've seen it all, and we know what to do when things don't always go to plan!

So next time you're at a show, look around at all those exhibition stands, because a lot of work went into creating them and getting them to the show. Exhibition logistics are key to making sure that exhibitions run smoothly, and there's a lot of people behind the scenes who help make that possible.


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